SennheiserLights up Canadian Music Week with Performance by Winner of HearIAm Campaignand other Exclusive Events

SennheiserLights up Canadian Music Week with Performance by Winner of HearIAm Campaignand other Exclusive Events






OfficialMicrophone Brand of CMW to Honor JUNO Nominee as well as Host On-Site Activitiesand Headphone Giveaways at the Fairmont Royal York's Library Bar







TORONTO – March 8, 2011: Sennheiser announced that it has planned a full range of activities for Canadian MusicWeek (CMW) this year. The audio and headphone specialist, which is also theofficial microphone brand of CMW, will host a range of activities at theFairmont Royal York's Library Bar, including live music performances andongoing demonstrations/giveaways of its latest headphone models.



Highlighting Sennheiser'son-site activities will be two very special live performances by Paul Davidson,winner of the CMW phase of the company's HearIAm campaign. Davidson willperform an acoustic set at The Fairmont Royal York's Library Bar Saturday,March 12th at 8:00 p.m. as well as at Toronto's Mod Club on Thursday, March10th at 7:30 p.m. In addition, fan winners will also be announced on-site at atime and location to be determined.





Since launching last spring,Sennheiser's HearIAm campaign has provided an abundance of opportunity forbands to play at prominent music festivals throughout North America. Thecontest will soon be entering its final phase in which a total of five finalists will competefor a grand prize, which includes a distribution deal from Universal RepublicRecords, an A&R showcase at Universal Republic's headquarters in New Yorkand many other items.





As part of the CMW festivities,Sennheiser will also host a special media/industry only event to honor JUNOAwards nominee Mr. Voltaire on Wednesday, March 9th at Piper's Lounge (insidethe The Fairmont Royal York) between 10:00 p.m. and 2:00 a.m. All week, Sennheiserwill feature product demonstrations and giveaways in the Library Bar. For moredetails, stay tuned to SennheiserCanada's Facebook page.





As the exclusive microphonebrand of CMW, all conference activities -- including the Canadian BroadcastMusic Awards, The Indies and all presentations/celebrity appearances -- will bemiked with Sennheiser technology. Finally, during this year's CMW festivities,Bachman & Turner will be a 2011 inductee into the Canadian Music &Broadcasting Hall of Fame during the Canadian Music and Broadcast IndustryAwards gala on Thursday, March 10th.





Canadian Music Week is Canada’s leading annual entertainmentevent dedicated to the expression and growth of the country’s music, media andentertainment industries. Combining four information-intensive conferences; atrade exposition; a film festival; four awards shows and the nation'slargest New Music Festival – Canadian Music Fest - CMW spans a five-day periodfrom March 9 to March 13, 2011 at the Fairmont Royal York Hotel and variousdowntown Toronto venues, attracting participants from across the globe.For more information, visit www.cmw.net.



ABOUT SENNHEISER





Sennheiser is a world-leading manufacturer ofmicrophones, headphones and wireless transmission systems. Established in 1945in Wedemark, Germany, Sennheiser has grown into a global brand represented inover sixty countries through wholly owned subsidiaries and long-termdistribution partners. Sennheiser is proud to be affiliated with Georg Neumann(world leading studio microphones), and the joint venture SennheiserCommunications that brings their award winning technology to headsets forgaming, mobility and PC. Their pioneering advancements in technology hasrewarded the brand with numerous awards and accolades including an Emmy, aGrammy and the Scientific and Engineering Award (of the Academy of MotionPicture Arts and Sciences).





OTHER BRANDS DISTRIBUTED BY SENNHEISER CANADA

Neumann, Klein+Hummel, Innovason, L-Acoustics, Kling &Freitag, K-Array, Yellowtec, Televic

You can find all the latest information on Sennheiser byvisiting our website at www.sennheiser.ca, or bycontacting:





Contact:

Jeff Touzeau

Public Relations

Hummingbird Media, Inc.

(914) 602-2913

jeff@hummingbirdmedia.com







For media information, pleasecontact:

Planet3 Communications Ltd: JoanneSmale/Piera Savage/Jennyfer Sanchez

E:info@planet3com.net T: 647.346.4101





Bessie Bullard- Communications Director

T: 905.858.4747 E: bessie@cmw.net

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